Lady Gaga Apologizes Over Haus Labs Bronzer Controversy
"We want to take full responsibility for our mistakes," the official Haus Labs Instagram account posted in a statement.
Lady Gaga addressed the Haus Labs controversy regarding the Sun Dipped Bronzing Veil on October 1, 2021, through the brand's Instagram account. The issue stemmed from an earlier criticism by beauty creator Golloria, who tested the bronzer and expressed disappointment with its shade range and the brand's response to her feedback. Golloria originally shared her reaction on May, questioning the product's range and expressing disappointment given her previous positive experiences with Haus Labs' complexion products.
Haus Labs subsequently asked Golloria to remove her review, citing that the product was under embargo. The singer then acknowledged that the brand's initial handling of the feedback was incorrect and acknowledged that the decision to proceed with the bronzer's original six-shade lineup was not the right one. In response, Haus Labs paused the release, returned to development, and expanded the range to 11 shades, including Mirage, Oasis, Mahogany, Rich, Playa, Sienna, Suede, Dune, Golden, Sand and Rise.
The singer also expressed her regret and apologized to both Golloria and the broader community, crediting the creator's courage in speaking up for prompting the brand to reconsider the launch. Billboard reached out to Lady Gaga's representatives for additional comment.
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