Urgent.News

What's breaking now, across thousands of outlets.

More in Tech

Design Events That Answer Product Questions: A Practical Tracking Plan

When someone asks why signup conversion dropped, a generic button_click event rarely answers the question. The team needs to agree on where the journey starts, what counts as completion, how users are…

  • Establish shared understanding of user journey
  • Document plan connecting business questions to events
  • Functional collector resolves event meaning disagreements

More from Thursday 1 October →