QU launches Masar app to facilitate smart mobility on campus
Qatar University (QU) has launched Masar by QU, a smart mobility app designed to make journeys to and around campus easier and more efficient. Its launch makes QU the first university in Qatar to intr...
Qatar University (QU) has introduced the Masar by QU smart mobility app, marking the first of its kind in Qatar. The app aims to streamline journeys for students, staff, and visitors by offering real-time traffic updates, campus gate status, and parking availability. Utilizing AI-powered cameras and sensors, Masar provides users with information on congestion, university bus routes, and schedules, which are essential given the campus' high traffic volume of around 200,000 vehicles weekly.
Dr. Mai Al Naemi, Vice President of Administration and Financial Affairs, highlighted the app's role in enhancing the student experience through technology, aligning with Qatar National Vision 2030's goals of leveraging innovation for quality of life improvements. Dr. Mohammed Elshafie, Associate Vice President for Operations Support, emphasized that the app's development was informed by student feedback, ensuring it meets the community's needs.
The launch of Masar is part of a broader series of campus improvements, such as expanded parking facilities, the QU Campus Express, connections to the Doha Metro, and accessible transport services. QU aims to foster a culture of responsible travel, encouraging users to plan journeys, use services responsibly, and prioritize safety.
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