Hooxi Partners seeks to turn emissions cuts into revenue
Cutting greenhouse gas emissions does not automatically generate revenue. Companies must first measure and verify the reductions, then have them recognized as carbon credits before they can sell them. For smaller businesses with limited staff and capital, navigating those steps can be difficult. Hooxi Partners, a climate fintech company, was founded to help close that gap. Before establishing it…
Hooxi Partners, a climate fintech company, aims to transform emissions reductions into revenue streams for businesses. The process of measuring and verifying greenhouse gas cuts, followed by the recognition of the resulting carbon credits, can be challenging for smaller enterprises with constrained resources. Founded in 2021 by CEO Lee Haeng-youl, Hooxi Partners recognized an opportunity within the ESG market, where environmental achievements often lack measurable outcomes and limited avenues to convert them into financial value.
Lee believed that obtaining reliable emissions data would serve as the foundation for tradable carbon credits. He emphasized that sustainable carbon reduction necessitates an economic incentive for those implementing the cuts, stating, "Telling companies to do it because it is the right thing will not work for long." This concept underpins Hooxi Partners' mantra, "We make money from carbon credits."
Since its inception, Lee has been striving to alter businesses' perspectives on environmental responsibility, advocating for a financially motivated approach.
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- Hooxi Partners seeks to turn emissions cuts into revenue koreatimes.co.kr
