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From counters to experiences: How Singapore malls are reinventing beauty shopping

From skin analysis and personalised consultations to fragrance layering and hands-on masterclasses, Singapore malls are turning beauty shopping into something consumers can experience, not simply browse.

From counters to experiences: How Singapore malls are reinventing beauty shopping

We haven't written up this one. CNA - Singapore has the full story — the link below goes straight to it.

Also reported by 1 other outlet

Read the original at channelnewsasia.com →

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