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Mister Donut returns to China after seven years

The new outlet in a Shanghai shopping mall — the chain's first since its 2019 exit — will offer exclusive products in addition to regular items.

Mister Donut returns to China after seven years

Shanghai residents are rejoicing as Mister Donut makes its triumphant return to the Chinese market after a seven-year absence. Japanese franchise owner Duskin inaugurated its first outlet in Shanghai on Monday, signaling a renewed presence on the mainland. The new takeaway store, located within a shopping mall, caters to local tastes with exclusive offerings such as banana-flavored doughnuts, a favorite among residents.

Duskin's decision to re-enter the market is driven by the favorable business environment and consumer demand, according to a public relations official. The Shanghai store operates under a franchise agreement, with a local company handling day-to-day operations while Duskin supplies the necessary expertise.

Upon tasting the new offerings, customers expressed their delight. A 44-year-old corporate worker, who waited in line for an hour, purchased strawberry-flavored doughnuts to share with her child. Meanwhile, a 28-year-old teacher relished a Pon De Ring doughnut, expressing satisfaction at being able to enjoy Mister Donut's signature treats once again.

The return of Mister Donut to Shanghai marks a significant moment for both the local market and the brand's global footprint.

Written by urgent.news from Japan Times's reporting — not their text. Machine-written — may contain errors; check the original before relying on it.

Read the original at japantimes.co.jp →

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