‘Digger’ Confronts Negative Buzz: New Ad Tells Moviegoers to ‘Decide for Yourself’ After Tom Cruise Movie Called ‘Unpleasant’ and ‘Baffling’
Warner Bros. is asking moviegoers to “decide for yourself” with a new ad for Tom Cruise’s “Digger” that touts both negative and positive reactions. “Masterpiece” and “Unpleasant” are quoted in the same still of the new trailer, which also toggles between the words “Brilliant” and “Baffling” as well as “Magnificent” and “Insufferable.” These quotes are […]
Tom Cruise's highly anticipated film "Digger," directed by Alejandro G. Iñárritu, has generated mixed reactions since its release. Currently, the movie holds a 54% approval rating on Rotten Tomatoes, with 89 reviews. To gauge audience opinions, Warner Bros. released an ad showcasing social media comments from early viewers, both positive and negative.
The ad, posted on X, juxtaposes various quotes from users, alternating between positive and negative sentiments. Positive remarks include phrases like "Masterpiece," "Brilliant," "Excellent," and "Magnificent," while the negative quotes are words such as "Unpleasant," "Baffling," "Very Goofy," and "Insufferable." The ad emphasizes the duality of the film's reception by stating, "Same film, different truth."
As the release date approaches, audiences are invited to form their own opinion on the film's success. "Digger," a climate satire penned by Iñárritu, Alexander Dinelaris, Nicolás Giacobone, and Sabina Berman, marks Tom Cruise's return to non-action roles after a string of blockbuster hits. Despite receiving three Oscar nominations and an honorary Academy Award in 2025, Cruise has yet to win a competitive statue.
The film's ambitious style and controversial content have left critics and fans divided, and it remains to be seen whether the mixed reactions will ultimately be favorable.
Written by urgent.news from TheWrap's reporting — not their text. Machine-written — may contain errors; check the original before relying on it.
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