tvOS 27 adds new reason to use profiles on your Apple TV 4K

Apple's tvOS 27 introduces a new feature that encourages the use of profiles on Apple TV 4K. Profiles are a common feature in most streaming services and allow different users in a household to have separate viewing histories and recommendations. Apple has had a profiles feature in tvOS for a while, but it has recently become more useful with several upgrades.

With tvOS 27, Apple has introduced another improvement: individual app controls in Settings now allow parents to block users from launching specific apps. This is an added benefit for parents with children, as it limits the types of content their child will see in the Apple TV app, preventing them from opening other apps with no such restrictions.

This new feature aligns with Apple's recent focus on upgrading parental controls in iOS 27. Additionally, iOS 27.2 and iPadOS 27.2 will bring Apple's profile system to iPhone and iPad for the first time.