PU Prime Deepens Argentina Presence Through FX Expo Buenos Aires 2026
FinanceWire reports that PU Prime, a leading global fintech company, reinforced its ties with Argentina's financial sector through its participation in the FX Expo Buenos Aires 2026. The expo, held on September 17–18 at Golden Center Eventos, attracted investors, industry professionals, and market enthusiasts from across Latin America.
During the event, PU Prime received the Best Mobile Trading App award, highlighting its digital trading capabilities. The company also utilized the expo to showcase the impact of its football partnership with the Argentine Football Association (AFA) beyond traditional brand sponsorship. PU Prime brought the energy of Argentine football to the expo floor, offering attendees exclusive co-branded merchandise.
Mr. Michel Cohen, Partnerships Manager at PU Prime, delivered a speaking session that delved into the strategic alliance with AFA. He discussed how this partnership is helping PU Prime establish deeper connections with local communities, particularly in the rapidly evolving Latin American market. Cohen emphasized the importance of financial education and risk awareness in the online trading environment, stating that PU Prime plays a crucial role in connecting global financial opportunities with the specific needs of individual markets.
The partnership with AFA, as Cohen explained, goes beyond visibility, reflecting a shared commitment to ambition and connecting with people across the region. Looking ahead, PU Prime plans to roll out a major interface revamp by the end of 2026 to further enhance usability. The company's participation in FX Expo Buenos Aires 2026 underscores its dedication to the Latin American market and its intention to explore new ways to connect with the community while expanding its presence in key international markets.
Founded in 2015, PU Prime is a trusted CFD broker offering regulated financial products across various assets, operating in over 100 countries with more than 40 million app downloads.
Written by urgent.news from Investing.com's reporting — not their text. Machine-written — may contain errors; check the original before relying on it.
