EaseMyTrip Recognised For 5x Growth In Email Marketing, Named Online Travel-Tech Platform Of The Year
Mumbai: Easy Trip Planners Ltd (EaseMyTrip) received two industry recognitions on September 28, 2026. The company was awarded for achieving 5x growth in email marketing and was named the Online Travel-Tech Platform of the Year 2026. Industry Recognitions EaseMyTrip received the Martech+ 2026 Award from ET Brand Equity for its 5x growth in email marketing, in association with MoEngage.…
On September 28, 2026, EaseMyTrip, a Mumbai-based travel technology company, was honored with two significant industry recognitions. The company achieved a fivefold growth in email marketing and was awarded the title of Online Travel-Tech Platform of the Year 2026. These recognitions were bestowed by ET Brand Equity in association with MoEngage, and at the Indian Travel & Technology Summit & Awards 2026.
These accolades underscore EaseMyTrip's emphasis on leveraging technology to enhance customer engagement, personalization, and the travel experience. The company's focus on data-driven marketing and retention strategies has resulted in measurable engagement with travelers. Moreover, the recognitions reflect EaseMyTrip's commitment to expanding its role from a simple online booking platform to a comprehensive technology-driven travel ecosystem.
This expansion encompasses AI-led travel solutions, digital payments, data-driven customer engagement, and technology-enabled mobility. EaseMyTrip's CEO and Co-Founder, Rikant Pittie, emphasized that the company's mission involves understanding travelers better, creating value at every stage of their journey, and using technology to ensure a seamless experience. The recognitions validate the technology being developed and its impact, motivating further investment in travel technology.
Recent initiatives by EaseMyTrip include integrating AI across the travel journey and concentrating on personalized travel experiences. Additionally, the company is venturing into non-air travel categories, international markets, and electric mobility through its subsidiary, EMTev. This story, based on company filings, serves as an informational resource for investors to assess the company's performance and direction before making any investment decisions.
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