African Marketers Conference to Explore AI’s Growing Role in Marketing
The conference will explore the growing intersection between artificial intelligence, creativity, customer experience and business growth, at a time when AI is moving from an emerging technology into an increasingly important part of everyday business operations.
Nairobi, Kenya – As artificial intelligence reshapes the marketing landscape, African marketers are gathering in the city on October 2, 2026, for the 9th African Marketers Conference. Hosted by the Top Marketers Club, the event will convene professionals, entrepreneurs, and business leaders under the theme “The AI-Powered Marketer.”
Organized by the Top Marketers Club, the conference will convene marketers, entrepreneurs, agencies, and business leaders at Tusker Brewhouse, with East African Breweries Limited as the venue partner. The conference will delve into the growing intersection between artificial intelligence, creativity, customer experience, and business growth, as AI transitions from an emerging technology to a crucial component of everyday business operations.
A key highlight will be a hands-on AI workshop led by Belva Digital, offering participants practical experience in applying AI to real marketing workflows. The workshop will explore applications ranging from idea generation and content development to research, analysis, and other marketing activities. Its emphasis on practical application underscores the evolving role of marketers, who must combine technological capabilities with human insight.
Fred Kithinzi, Founder and CEO of Belva Digital, will deliver the keynote address, sharing insights on the intersection of marketing, technology, and innovation. The conference will also feature a CMOs Roundtable, examining how AI influences marketing strategy, business growth, and brand building. Participants will have the chance to connect with professionals across the marketing ecosystem, fostering collaboration and dialogue on the evolving marketing landscape.
This year's African Marketers Conference aims to equip marketers with the skills and insights needed to thrive in a rapidly changing business environment, emphasizing the critical role of human creativity and judgement alongside technological advancements.
Written by urgent.news from Capital FM Kenya's reporting — not their text. Machine-written — may contain errors; check the original before relying on it.
