Hershey Trust Co. sells $5.05 million in Hershey Co. stock
Hershey Trust Co., trustee for Milton Hershey School and a director in The Hershey Company, recently sold $5.05 million worth of its common stock. Between September 21 and 23, 2026, the trust sold 30,000 shares of Hershey Co. common stock at prices between $167.6639 and $170.0975. Currently trading at $166.37, this sale brings the trust's direct holdings to 736,119 shares.
Indirectly, through Hershey Trust Company, it holds 39,630 shares. The trust also owns 54,612,012 shares of Class B common stock, convertible at any time into common stock at no expiration date. Despite this insider selling, Hershey has a strong dividend history, paying dividends for 56 straight years with a current yield of 3.49%.
Hershey plans to increase R&D spending by 25% in 2026, aiming for a $1.5 billion innovation pipeline by 2029. Trading at a P/E ratio of 22.75, InvestingPro analysts consider the stock undervalued. The company faces market challenges, with RBC Capital lowering its target price to $206 and TD Cowen maintaining a Buy rating with a $210 target. UBS analysts find Hershey less crowded among consumer staples stocks.
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