Why Ed Miliband has embraced his ‘awkward dad’ image in viral TikTok video
About 1.5 million people have watched footage of foreign secretary that capitalises on social media’s love of a cringe moment It sparked delight among the die-hard Milifans and a begrudging smile from those less keen on the foreign secretary, but a viral video of Ed Miliband has – possibly – confirmed his status as the internet’s awkward dad. About 1.5 million people have viewed an interaction…
A viral TikTok video featuring Foreign Secretary Ed Miliband has seemingly solidified his reputation as the internet's "awkward dad." Over 1.5 million people have watched an interaction between Miliband and TikTok personality Feroz Khan on the streets of New York, where the influencer questions Miliband about his name, job, and advice.
Despite Miliband's explanations that he is the UK's Foreign Secretary and that his work is about making the world a better place, it's his response to Khan's inquiry about challenges he faced that truly captures the essence of his newfound internet persona. Miliband playfully admits to running for the role of Prime Minister of Britain, which didn't go as planned.
The video, which has resonated with both fans and those who find it cringeworthy, showcases how Miliband has embraced his awkward status as a brand and leveraged it to connect with his audience. While some may argue that the video appears staged, his media team has mastered the art of turning mortifying incidents into unifying online moments.
This strategy has allowed Miliband to humanize himself in the eyes of his followers and stand out amidst a sea of political figures.
Written by urgent.news from Guardian Technology's reporting — not their text. Machine-written — may contain errors; check the original before relying on it.
