‘Wait, is that Proton?’: Malaysians react to Iswara in Apple’s iPhone 18 Pro video
KUALA LUMPUR, Sept 25 — A Proton Saga Iswara has caught the attention of Malaysians after appearing in a promotion...
A Proton Saga Iswara car has caught the attention of Malaysians after appearing in Apple’s latest iPhone 18 Pro promotional video. The video is part of Apple’s #ShotoniPhone18Pro series, showcasing the video features of the new iPhone 18 Pro model. Other clips featured performances by BLACKPINK’s Rosé and Hong Kong rapper-singer Jackson Wang.
In this particular 58-second clip, the Iswara serves as the getaway car in a single-take chase scene involving a group of young people fleeing from a mysterious man. The locally made car can be seen when one of the actors approaches it, with a camera rig attached to the right passenger door capturing footage inside the moving vehicle.
The surprise appearance of the Proton Iswara quickly drew attention from Malaysian netizens commenting on Apple’s Instagram post. Many commented, "I saw Proton Saga there", "Wait, is that Malaysia Proton car?", and "Proud to be a Malaysian". Others wrote "Malaysia mendunia" and "I saw Proton, I press LIKE". The video was filmed by British cinematographer Matt Lewis for Apple’s #ShotoniPhone18Pro series, demonstrating the camera capabilities of the new iPhone 18 Pro model.
Lewis, known for his work on Netflix’s British crime drama Adolescence, aimed to create a single-take chase scene with a cinematic depth of field. The video went live on September 23, shortly after the iPhone 18 Pro officially launched in Malaysia on September 18 following pre-orders from September 12. Crowds formed at Apple The Exchange TRX on launch day, with customers lining up for pre-order collections and walk-in purchases when the store opened at 8am.
Written by urgent.news from Malay Mail's reporting — not their text. Machine-written — may contain errors; check the original before relying on it.
