Urban transformation in Makkah boosts future economy, enhances pilgrim services

Makkah has undergone a significant urban and economic transformation, aligning with Saudi Vision 2030 to enhance quality of life and pilgrim services. The city welcomed over 19.5 million international pilgrims and visitors in 2025, marking a 114% increase in Umrah visitors compared to 2022. Pilgrims and Umrah performers expressed satisfaction levels exceeding Vision 2030 targets at 91% and 94% respectively.

The transition to a smart city model is underway, incorporating artificial intelligence and data analytics to manage facilities, crowds, and services more efficiently. This strategic initiative aims to boost operational efficiency, decision-making, and safety for both residents and visitors.

Economic opportunities have blossomed alongside the pilgrimage surge, with 184,569 volunteers contributing to pilgrim services. The number of qualified historical sites and cultural destinations in Makkah and Madinah has also risen to 87, attracting more than 55 million visits. The launch of strategic projects like the Masar destination, Jabal Omar development, and neighborhood improvement programs have boosted the city's capacity, upgraded infrastructure, and enhanced the urban environment.

As a globally recognized destination, Makkah ranks fifth in the annual Pilgrim Experience Program report's index of cities receiving the most international visitors. This accomplishment highlights the city's advanced infrastructure and operational capabilities, confirming that Makkah's urban renaissance is a comprehensive development project integrating urban planning, economic growth, digital transformation, and sustainability.