Happy hoteliers as Torremolinos outpaces all of Andalucia with nearly 4 million stays racked up so far in 2026

The resort town of Torremolinos in Spain has shattered hotel overnight stay records for the year 2026, with a staggering 718,237 stays logged so far. This impressive figure marks a 5.7% increase from the previous year and brings the total to nearly four million overnight stays. August alone contributed significantly to this achievement, with a record 146,000 visitors, including 60% international guests.

The National Statistics Institute (INE) reports that Torremolinos leads Andalucia in hotel overnight stays, with domestic stays up by 1.2% year-on-year to 223,589. The average length of stay for guests was 4.9 days, and occupancy rates reached 90.8%. Hotel room rates continued their upward trend, with the average daily rate (ADR) reaching €208.50 in August, a 14.8% increase year-on-year.

British tourists played a crucial role in fueling this demand, accounting for 25.5% of all non-resident overnight stays in the town. Germany followed with 14.5% of overnight stays. The surge in visitors has positively impacted local employment, with hotel staff numbers rising by 15.2% to 4,241. With autumn underway and British visitors still favoring the destination, Torremolinos is poised to add another record to its list of accomplishments in 2026.