#SHOWBIZ: Azhar Sulaiman explains why RM100k fee for new actors makes financial sense

Veteran actor Azhar Sulaiman, 55, expressed indifference towards young actors securing fees of up to RM100,000 for film projects, viewing it merely as a matter of personal wealth. Azhar clarified that an actor's earnings should not be a subject of debate, as it hinges on their reputation, marketability, and contribution to a production's triumph.

If an actor seeks RM100,000 and the producer agrees, he believes it's perfectly acceptable. If the producer is convinced the actor will generate a return on investment, there's no issue, he told Berita Harian. Azhar substantiated that such high fees are reasonable if an actor possesses the influence to turn a film into a hit. Even if he is not a conventional actor—perhaps merely a content creator—if his presence attracts an audience and contributes to the film's triumph, that constitutes astute business, he stated.

Azhar emphasized that star power is not solely determined by social media popularity or accolades but by audience reception and an actor's progress over time. True star quality can be observed in audience acceptance and an actor's development, not just winning awards, he added. Reflecting on his launch into acting on the big screen nearly four decades ago, Azhar noted that he continues to hold significant market value.

Film stars possess a unique status in the industry. Back in his time, he started his career as a film star, and that's why his market value remains steadfast today. If he had begun in small TV dramas, his rate would likely have decreased now. Those who started in films and remained active maintain more stable rates—they can still command around RM3,000 daily, he elaborated.

Azhar dismissed the need to disclose his rates on social media for attention or sympathy. If he received a low offer, he would never complain on social media or claim a production house disrespected him for offering RM500 a day. Similarly, if he were paid RM5,000 daily, he wouldn't boast about his financial success. He simply refrains from—and never will—discussing his pay in public.