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OpenAI Tests Sponsored Agents in ChatGPT Ads, Opening Brand Chats From Ads

OpenAI is testing Sponsored Agents , a ChatGPT advertising format that lets users open a dedicated conversation with a brand after clicking an ad.

  • OpenAI testing Sponsored Agents in ChatGPT ads.
  • Allows users to open brand-specific conversations.
  • Currently available to select advertisers in multiple countries.

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