Figma vs. ServiceNow: Which Technology Stock Is a Better Buy in 2026?
Key PointsFigma is a high-growth collaborative design leader that increased revenue by approximately 41% in FY 2025.
Investors are faced with the decision of whether to invest in Figma (NYSE:FIG) or ServiceNow (NYSE:NOW) for their portfolios in 2026. Figma offers a collaborative design platform that connects designers and developers, while ServiceNow provides an AI-powered platform to automate complex workflows across large organizations. Both companies operate in the software space and are often compared as leaders in the industry.
Figma operates a digital canvas for teams to build web and app products. The company has reported approximately 690,000 paid customers as of March 2026. Figma's strategy focuses on bridging the gap between design and development through innovative tools like Dev Mode and a suite of AI-enabled features such as Figma Make and Figma Weave.
On the other hand, ServiceNow offers an AI-powered platform that automates complex workflows for large organizations. The company has established a massive enterprise reach and has been recognized for its proven profitability. ServiceNow's platform is designed to help businesses manage and automate their operations, making it a reliable choice for investors looking for stability and consistent performance.
Written by urgent.news from Motley Fool's reporting — not their text. Machine-written — may contain errors; check the original before relying on it.
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