AI platform Reply Next secures €400K pre-seed funding

Reply Next, an AI platform designed to help businesses with multiple locations manage and optimize their digital presence, has secured €400,000 in pre-seed funding. The investment round was led by 4Founders Capital, an independent investment firm, with additional backing from business angels Juanjo Mostazo and David Alcobero. Founded by telecommunications engineer Miguel Peñate, Reply Next enables brands operating hundreds or thousands of physical locations to manage their digital presence from a single centralized platform.

The company's primary focus is on the increasing volume of digital interactions associated with individual locations, such as reviews, ratings, messages, searches, and recommendations. These interactions, which originate from platforms like Google Maps, Booking, the App Store, and Google Play, generate valuable information about each location.

However, this information is often not translated into actionable business decisions. Surveys show that nine out of ten companies are unaware of the revenue generated by their stores through Google Maps, while 70% of brands fail to respond to users on public channels, and fewer than 10% of businesses appear in AI-powered search engine results.

Miguel Peñate, founder and CEO of Reply Next, explained that the platform's objective is to bridge the gap between available information and business actions. By bringing together location-specific intelligence, Reply Next aims to empower each location with the necessary insights to compete effectively in the digital landscape. Peñate further elaborated that the platform's AI agents can handle a wide range of tasks, including responding to customers, identifying issues and opportunities, monitoring competitors, and automating processes based on each brand's guidelines.

Looking ahead, the €400,000 pre-seed funding will be strategically utilized to bolster Reply Next's technology and sales teams. Additionally, the company plans to accelerate product development and create new AI agents specifically designed to automate processes and make data-driven decisions for brands. By doing so, Reply Next aims to evolve beyond merely managing individual interactions and provide a comprehensive system that can anticipate problems, seize opportunities, optimize visibility, attract customers, and ultimately drive revenue growth for businesses with multiple locations.