Pornhub investigated over its age checks
The regulator says it has concerns over how the site is relying on third party checks provided by Apple for some users.
Ofcom has launched an investigation into Pornhub's owner, Aylo, regarding the effectiveness of the site's new age verification process. The regulator expressed concerns that Aylo may not have conducted thorough due diligence before implementing the system, which relies on Apple. Aylo maintains that its age verification system is highly effective and expects Ofcom to consider their implementation and the diligence conducted.
The Online Safety Act requires adult sites to use highly effective age assurance, but leaves the method to the service. Ofcom will not investigate Apple's age checks. The investigation comes amid tensions between the regulator and Pornhub, with the site experiencing a significant drop in UK traffic after introducing more robust age checks.
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