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OPINION. How AI will change the creative industry – and what we can do

Há alguns meses, sentei-me em meu escritório no Vale do Silício e assisti um fundador de uma empresa de tecnologia me mostrar algo extraordinário. Na tela havia uma cena animada, belamente iluminada e bem composta. Era impressionante, e me fez sentir exatamente o que senti em 1986 assistindo a Luxo Jr. Aquela foi a primeira […] The post OPINIÃO. Como a AI vai mudar a indústria criativa – e o que…

Translated from Portuguese Read in Portuguese

A technology founder showed the writer an extraordinary animated scene on their computer screen, reminiscent of the 1986 short film Luxo Jr. The writer, who has connections to both Silicon Valley and Hollywood, believes that new AI tools will reduce the time and cost of producing high-quality animation by up to 90% within three years.

This prediction has sparked fear and resistance among the creative community, with some viewing AI as a threat to their livelihoods. The writer argues that while the reaction is understandable, it is also a natural response from people who are passionate about their craft, and that embracing technology can lead to new possibilities and growth.

The writer draws parallels with the introduction of sound in film, which displaced some jobs but ultimately expanded the art form.

Written by urgent.news from Brazil Journal's report — not a translation of it. Machine-written — may contain errors; check the original before relying on it.

Read the original at braziljournal.com →

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