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Lived experience is data too

Organizations have never had more data. Across almost every point in the customer journey, we can measure behavior with remarkable precision. Data is extraordinarily good at explaining the “what.” It is often much less good at explaining the “why.” That “why” often sits in lived experience: the knowledge that comes from experiencing a…

It doesn’t matter if your brand’s visual identity looks good

A century ago, some of the earliest examples of what we would now recognize as corporate identities were created by artists and craftspeople who spent years studying and practicing the applied arts and their environment. Constructing a good-looking visual identity came from developing craft, taste, and a point of view.

The importance of scale with innovation

There is a common perception in business that innovation belongs to startups and disruption comes from the edges. This may be true, but it overlooks an equally important reality: For an innovation to…

Qatar Chamber Discusses Trade and Investment Cooperation with Kuwait and Sweden

Qatar Chamber has held separate meetings with the ambassadors of Kuwait and Sweden to discuss opportunities to strengthen trade, investment and private sector cooperation. HE Sheikh Khalifa bin Jassim bin Mohammed [...] The post Qatar Chamber Discusses Trade and Investment Cooperation with Kuwait and Sweden appeared first on Marhaba Qatar…

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