Mars opens first Pringles factory in Thailand with 7 billion baht investment

Chonburi, Thailand — On September 23, 2026, Mars opened its first Pringles® manufacturing facility in Thailand, backed by an investment of over 7 billion baht. The 73,800-square-meter plant, situated in the Eastern Economic Corridor (EEC), kicked off operations in late 2025, with its second production line commencing in September 2026.

This expansion aims to meet the growing demand in the Asia-Pacific, Middle East, and Africa (AMEA) region. The company plans to add a third production line by late 2027. Mars' investment includes a smart factory featuring digital systems and advanced technologies to enhance productivity and efficiency. The facility generates more than 170 direct jobs, with women holding about 50% of leadership roles.

Nearly 50% of the factory's procurement budget comes from Thai suppliers, boosting local businesses. Gabriel Fernandez, president of Mars Snacking for the AMEA region, highlighted the factory's role in expanding Pringles® exports across the region and supporting local talent development. Anin Mekasuksai, director of the BOI, emphasized Thailand's potential as a base for advanced manufacturing and foreign investment due to the plant.

Mars' facility can produce various Pringles® flavors to cater to regional preferences, and its energy-efficient and environmentally friendly design aims to improve operational efficiency and reduce its carbon footprint. The post is based on facts, figures, names, and dates from the source provided.