Health minister says she’s not considering looser regulations on nicotine pouches
OTTAWA — Federal Health Minister Marjorie Michel says she's not considering changes to regulations that restrict the sale of nicotine pouches, while tobacco control groups say the government needs to do more to tamp out the illicit market.
Federal Health Minister Marjorie Michel has firmly stated that she is not contemplating any easing of restrictions on nicotine pouches. Despite tobacco control groups urging the government to take stronger measures against the illicit market, Health Canada maintains its current regulatory stance. As an aid to smoking cessation, nicotine pouches are regulated and sold only to adults in pharmacies, with one approved brand and stringent flavour restrictions.
Unsmoke Canada, backed by Rothman, Benson and Hedges, the subsidiary of Philip Morris, has been lobbying for wider retail availability, but Michel has firmly rejected these calls. The illicit market poses a significant concern, with pouches from brands like Zyn entering Canada and reaching young Canadians, despite regulations. Health experts warn that the tobacco industry's lobbying efforts, including potential influence on the Prime Minister's Office, could threaten existing regulations.
Despite pressure from both the government's opposition and convenience store industry lobbyists, Michel insists that enforcing existing rules is challenging, particularly online sales. She emphasizes a public health approach that includes education to aid individuals in making the best health decisions.
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