Hao Open Foods to open up to 120 BHC Chicken outlets in Vietnam
Hao Open Foods will open at least 50 BHC Chicken outlets over the next decade across major cities in Vietnam.
Hao Open Foods, a Singapore-based restaurant operator, is set to expand its presence in Vietnam by opening up to 120 outlets of South Korean fried chicken chain BHC Chicken. This venture marks Hao Open Foods' first foray into the Vietnamese market. The company secured the master franchise rights for BHC Chicken through a 10-year agreement with Dining Brands Group, the owner of the brand.
The agreement allows Hao Open Foods Vietnam to establish at least 50 outlets over the next decade in major cities such as Hanoi, Ho Chi Minh City, and Da Nang, with the potential to expand to 120 outlets. The first BHC Chicken outlet opened in Ho Chi Minh City on September 12, with three more expected to open by the end of 2026.
Hao Open Foods invested an initial US$1 million (S$1.27 million) in the company in April 2026 to support the expansion, with additional funding to be provided as necessary. The expansion comes as Hao Open Foods is currently pursuing a High Court lawsuit against department store operator OG over the company's departure from the Taste Orchard retail concept.
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