Disney Plus is raising prices yet again
The ad-free premium plan will reportedly increase to $21.49 per month.
Disney Plus is once again increasing its prices, according to Bloomberg. Bloomberg reports that Disney is raising the costs of Disney+ and Hulu subscriptions. The current Disney+ Premium plan, which previously cost $18.99 per month, will now cost an additional $2.50, bringing the new monthly price to $21.49. This premium plan offers ad-free streaming, high-quality sound, enhanced video quality, streaming on multiple devices simultaneously, and downloads on up to 10 devices.
Hulu Premium will also see a price increase to $21.49 per month. Additionally, the Disney+ and Hulu bundle will rise to $21.99 per month. These new pricing structures bring Disney+ and Hulu in line with competitors such as HBO Max and Netflix. It is not surprising to see other streaming services like Apple TV, Peacock, and Paramount Plus considering similar price hikes, whether in the coming months or years.
The news of another cost increase comes after European Disney+ users received new terms and conditions allowing ads to appear before and after playback, despite their premium subscription being advertised as ad-free. With streaming services regularly raising prices, it is understandable why some consumers are turning to physical media or free streaming services like Tubi.
Written by urgent.news from The A.V. Club's reporting — not their text. Machine-written — may contain errors; check the original before relying on it.
