Citi Unveils Citi Commerce Media to Deliver More Personalized Experiences for Customers and Brands
Highlights: Citi launched Citi Commerce Media, a new media platform connecting brands with U.S. credit card customers across Citi’s digital ecosystem Enhanced by the planned addition of rewards platform Kard, Citi Commerce Media leverages transaction-based insights to help brands uncover emerging consumer needs and engagement opportunities The new platform connects advertisers with Citi’s credit…
We haven't written up this one. Financial Post has the full story — the link below goes straight to it.
