Def Jam cofounder Rick Rubin says AI art's creativity is in the prompt
Rick Rubin said AI could let more people make art, even without traditional skills. He compared prompting AI to Andy Warhol directing collaborators on his screen prints.
Def Jam co-founder Rick Rubin views artificial intelligence as a creative tool that could enable more individuals to express their artistic abilities, even those who lack traditional skills. During an episode of "Diary of a CEO," Rubin likened prompting AI to the way acclaimed filmmakers like Alfred Hitchcock and Wes Anderson storyboard their movies.
He suggested AI could assist in planning the visual aspects of a project, but emphasized that the core of creativity lies in the initial concept. Rubin argued that while AI-generated art might not be perceived as deeply personal, it still carries the essence of the artist's intent, much like the collaborative efforts of Renaissance painters and modern musicians who rely on studio musicians.
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