Disney confirms it hasn't started showing ads on ad-free Disney+ plans after report incorrectly said it had — but that hasn't stopped some angry fans from closing their accounts

Disney has firmly refuted reports that its ad-free Disney+ plans will begin displaying advertisements during movies and shows. The misconception arose after a misinterpreted update to the European Subscriber Agreement suggested that even subscribers to the Standard and Premium tiers might encounter promotional content and advertisements.

However, Disney clarified that ad-free subscribers would not experience traditional ad breaks while watching content. Upon learning of the false claims, Disney posted a statement to German-language platform anime2you.de, assuring that nothing had changed for Standard and Premium customers. The streaming giant maintains that ad-free plans will continue to offer uninterrupted viewing experiences.

The confusion stemmed from updates to Disney+'s Terms of Service agreements, which aim to clarify terms for users but may sometimes create misunderstanding. While the backlash over the false ad introduction may be relatively minor compared to Disney+'s massive user base of over 100 million subscribers, it has nonetheless caused some confusion and led to subscribers cancelling their accounts.