Terry Apala: My Music is for Everyone, Not Just for Yoruba Alone, Represents Africa

Terry Alexandar Ejeh, widely known as Terry Apala, is a modern musician who has been reshaping Apala music for the younger generation. Hailing from Mushin, Lagos, Terry began his musical journey as a church drummer and guitarist, a foundation that instilled in him a deep appreciation for rhythm, melody, and live instrumentation.

Despite growing up immersed in Yoruba culture, Terry's Isoko roots have influenced his personality and understanding of the Yoruba culture, which in turn enriched his music. He firmly believes that his Apala fusion music is not limited to Yoruba listeners but represents Africa as a whole.

When asked about his conscious efforts to preserve the traditional Apala sound, Terry emphasizes his intentionality in blending various influences, including Yoruba, pidgin, and English, into his music. This intentional fusion of sounds allows him to maintain the essence of Apala while creating a modern, appealing sound for contemporary audiences.

Terry's recent collaboration with Ayra Starr on her album "Starrgirl" marked a significant milestone in his career, bringing him international recognition and attracting a growing fan base from Gen Z.

Terry's breakout single, "Champagne Showers," released in 2016, laid the groundwork for his rise in the music industry. Looking back, Terry acknowledges the pivotal role "Champagne Showers" played in introducing Apala fusion to a wider audience, and he is grateful for the support of industry figures such as DJ Tunez and Mavin Records.

Despite taking a two-year hiatus from music due to personal struggles, Terry credits his team, including DJ Tunez and his collaborators, for his return to the scene and his ongoing success. For aspiring artists interested in the traditional Apala sound, Terry advises them to stay true to their roots while embracing evolution and experimentation to craft a unique and authentic musical identity.