After 20 years of my school dinners campaign, I’m a happy man. At last, we’re going to feed kids properly | Jamie Oliver
This week’s government announcement on school food standards is huge. It’s based on common sense and science. Beautiful! More than 20 years ago, when I started the campaign and TV series School Dinners , I couldn’t believe that we had standards for dog food but no standards for the food we fed our children at school. I have never, and will never, stop banging that drum – even after this week’s…
After 20 years of passionately advocating for school dinners, I am overjoyed to see our campaign come to fruition. The recent government announcement on school food standards marks a significant moment, built on sound reasoning and scientific evidence. Back in 2001, when I launched the School Dinners campaign and its accompanying TV series, I was appalled that our children were served food at school that lacked proper nutritional standards. Despite this current milestone, my dedication to this cause remains unwavering.
Children in state-funded schools spend 190 days each year at school, and if they consume breakfast and lunch there, it's primarily the school's responsibility to provide their meals. Studies show that many children consume less than half of the recommended amount of fruits and vegetables, yet they consume twice the recommended amount of sugar. This makes school food a crucial opportunity to directly enhance the diets of a large number of children across the country.
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