Williams-Sonoma CEO Laura Alber sells $7.74m in company stock

Williams-Sonoma CEO Laura Alber sold $7.74 million worth of company shares on September 16, 2026. The transactions comprised numerous individual sales of shares, each priced between $219.17 and $222.86. Alber followed a pre-approved Rule 10b5-1 trading plan, which she established on October 2, 2025. She directly disposed of 34,000 shares, currently valued at $224.20 per share, representing a 27% increase year-to-date with a market capitalization of $25.78 billion.

Post these sales, Ms. Alber holds 853,524 shares directly and 33,987 shares indirectly through her 401(k) plan. Analysts have rated the stock as potentially overvalued, citing a price-to-earnings ratio of 22.85. Meanwhile, Williams-Sonoma's second-quarter fiscal 2026 results exceeded market expectations, with earnings per share of $2.10 and revenue of $1.96 billion, both surpassing forecasted figures.

Despite positive earnings, the company faced concerns about tariffs and margin compression. Analysts have raised their price targets for Williams-Sonoma to $260, with Jefferies suggesting a higher target of $275. Both firms maintain an Outperform rating, commending the company's consistent growth and robust market position.