★ The iPhones 18 Pro
It’s the best version of the most successful product ever made. And yet by nature of *how* the iPhone 18 Pro improved in the last year, it’s not exciting at all.
Every year since 2007, Apple has introduced a new flagship iPhone, with numbers in their names signifying their generation. In this sequence, only the iPhone 4 bears the correct number to its generation, as the "ten" in iPhone X marked 10 years but was the 11th flagship model. The iPhone 18 Pro signifies Apple's 20th iPhone generation, marking 20 years of flagship releases.
The timeline of iPhone releases includes various milestones, such as the introduction of the iPhone 3G in 2008, the iPhone 4 in 2010, and the iPhone 18 Pro in 2026. Apple has consistently released new smartphones annually, although Apple has also launched multiple models with different names each year since the iPhone 11.
The iPhone 18 Pro and Pro Max are likely the flagship iPhones of this generation. Apple first started releasing multiple phones in the same year with the "unapologetically plastic" 5C alongside the 5S. The iPhone X in 2017 marked the first instance of multiple models being launched simultaneously. However, this year, the iPhone Duo appears to be the most exciting new iPhone, potentially taking the spot as the flagship iPhone in future anniversaries.
Written by urgent.news from Daring Fireball's reporting — not their text. Machine-written — may contain errors; check the original before relying on it.
