Seoul brings 600 years of heritage, Han River noodle bars to Rome
Long before Korean culture swept global airwaves through pop music and cinema, residents of Seoul perfected "pungryu" — a philosophy of refined leisure, artistic expression and communion with nature. Now, that centuries-old ethos has arrived in Italy, bridging ancient Joseon Dynasty (1392-1910) scholarship with the vibrant pulse of modern city life. The Seoul Museum of History, in collaboration…
Seoul is bringing its 600 years of cultural heritage, including Han River noodle bars, to Rome. The Seoul Museum of History, in partnership with the Korean Cultural Center in Italy, opened its touring international exhibition titled "The Charm of Seoul: Pungryu" on Thursday. This exhibition marks the first time the concept of pungryu, a philosophy of refined leisure, artistic expression, and communion with nature that originated during the Joseon Dynasty (1392-1910), has been showcased in Europe.
The exhibition, supported by Korea's Ministry of Culture, Sports and Tourism under its Touring K-Arts initiative, will be running in Rome following a successful tour in Warsaw, Poland earlier this summer. Through rare artifacts, immersive media, and interactive culinary pop-ups, the exhibition invites European audiences to explore 600 years of Seoul's aesthetic heritage.
The journey starts in the late Joseon Dynasty period, displaying historic treasures such as Sangchun Yaeyo.
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