One of the most popular smart home hubs is getting a sizeable price increase
US customers will now have to spend 40% more to buy the smart home hub.
The Philips Hue Bridge Pro, a widely favored smart home hub, has experienced a substantial price hike in the United States, reportedly in mid-August. In contrast, customers residing in Europe are facing an even more pronounced price surge for the smart home hub. Moreover, Europe is encountering increased prices on other Philips Hue products, including smart light strips.
The worldwide components shortage has already had a significant impact on the technology sector. Consequently, we have already witnessed price escalations across various segments, such as smartphones, computers, gaming consoles, and numerous others. It now appears that popular smart home products are not immune to this trend, as the Philips Hue Bridge Pro is also facing a comparable increase.
Upon reviewing the Philips Hue page, it is evident that the Bridge Pro is now priced at $139.99, a $40 increase from its launch-day price (according to Hue Blog). Similarly, the Amazon listing also corroborates the same $139.99 price, indicating that the revised price is now available across all platforms.
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