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Technology, AI reshaping consumer electronics and retail sector, says Sheikh Nasser bin Hamad Al Thani

<p><em>In an interview, Sheikh Nasser underscored that the consumer electronics industry is undergoing a period of particularly rapid transformation, with traditional distinctions between products increasingly disappearing.</em></p> <p>The rapid convergence of technology, artificial intelligence (AI) and consumer electronics is fundamentally changing the retail sector, while customers are…

Technology, AI reshaping consumer electronics and retail sector, says Sheikh Nasser bin Hamad Al Thani

Sheikh Nasser bin Hamad Al Thani, the Chairman of TechnoBlue, Electronyat and Ghamdan and CEO and Board Member of HBK Holdings, discussed how technology and artificial intelligence (AI) are reshaping the consumer electronics and retail sectors. Traditional product distinctions are increasingly blurring as technology rapidly evolves, said Sheikh Nasser.

AI is a game-changer, affecting people's behavior, lifestyle, and adoption of products. While innovation itself is not the ultimate goal, its effectiveness depends on how well people adopt and benefit from it. Qatar's broader digital transformation, including infrastructure development and government service digitization, underscores the country's focus on technology.

This transformation has made consumers in Qatar more informed, enabling them to easily compare products using the internet and AI. Sheikh Nasser believes this sophistication represents an opportunity rather than a challenge for TechnoBlue. A local Qatari company's proximity to customers provides a significant advantage by understanding their needs and offering ongoing support.

Despite the rise of e-commerce, Sheikh Nasser emphasizes the continued importance of physical retail stores for customers who value the tactile experience and wish to engage in the shopping process as more than just an online transaction.

Written by urgent.news from The Peninsula Qatar's reporting — not their text. Machine-written — may contain errors; check the original before relying on it.

Read the original at thepeninsulaqatar.com →

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