OpenAI tests advertiser-sponsored agents, expands AI tools for ChatGPT ads
OpenAI said on Wednesday it has introduced AI-powered tools for advertisers and begun testing business-sponsored agents for users to chat with, stepping up its push into the increasingly competitive market for AI-driven marketing.
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- OpenAI is testing Sponsored Agents, which let users chat with business-sponsored agents and visit advertiser websites via ChatGPT ads, with some US advertisers (Anzar Mehraj/Reuters) reuters.com
- OpenAI Expands ChatGPT Ads with Sponsored Agents openai.com
- OpenAI tests advertiser-sponsored agents, expands AI tools for ChatGPT ads channelnewsasia.com
