How ancient Egypt is inspiring a new generation of high jewellery
The opening late last year of the billion-dollar Grand Egyptian Museum at Giza, home to the famous treasures of Tutankhamun, came at the perfect time for Van Cleef & Arpels, which was finalising its vast new high jewellery collection titled Fascinating Egypt. Unveiled in June, the collection immortalises the land of the pharaohs in rubies, emeralds, sapphires and diamonds, adding a fresh chapter…
The recent opening of the Grand Egyptian Museum in Giza, housing the renowned treasures of Tutankhamun, has reignited a renewed interest in ancient Egyptian culture, particularly in the realm of high jewellery. Van Cleef & Arpels has taken this inspiration a step further with its latest collection, "Fascinating Egypt," a 180-piece tribute to the pharaohs' aesthetic, crafted in a blend of rubies, emeralds, sapphires, and diamonds.
This resurgence of Egyptomania can be traced back to the late 19th century, when the discovery of Tutankhamun's tomb by Howard Carter ignited a wave of fascination, influenced by the grandeur of the artefacts and the desire to emulate their timeless elegance. The collection encapsulates the essence of Egypt's rich history, from the legendary Sphinxes and Sarcophagi to the sophisticated Art Deco designs that emerged in the 1920s.
It is not just about replicating the past, but reinterpreting it in a modern context, imbuing each piece with a sense of timeless elegance and contemporary sensibility.
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