Fujifilm’s Instax Pal 2 out-charms the Kodak Charmera, but misses the point of these novelty cameras
This retro compact camera's design is nothing like the original Instax Pal — it takes aim at the Kodak Charmera and features twin displays, but it can't match the Charmera's low price tag.
Fujifilm has unveiled the Instax Pal 2, a new digital camera that aims to capture a piece of the popularity enjoyed by the viral Kodak Charmera keychain camera. Priced between $170 and $249, the camera is available in two color options: black with silver trim and white. Fujifilm appears to have taken inspiration from the Charmera's design, creating a more camera-driven product with a price tag that appears to miss the mark for success.
The camera features twin displays, a wind lever that adds an Instax frame around photos, a film simulation dial with five picture styles, and a USB-C port for charging and connecting to a smartphone to upload images. With a built-in USB-C port and Bluetooth for wireless smartphone connection and printing, the camera can support Instax Link printers.
The camera comes with 100 photos and a micro SD card slot. Despite its retro design and features, the high price point may hinder its ability to achieve the same success as the Charmera or even more affordable competitors like the screen-less Camp Snap cameras.
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