How checkout gained 10% conversion in the month. The case that worked in promoting Staff II
Pessoal, tinha campanha de influenciador no ar e a gente perdia venda no timeout. Não no Lighthouse. Checkout de infoproduto, alto volume, micro frontend. O tráfego subia e o funil quebrava na hora de pagar. A sessão morria. No dia seguinte o painel mostrava conversão caindo e o canal discutia score. Ou Nuxt. Ou as duas coisas. Aí o backoffice do cliente fechou o mês. +10% de conversão. Pico…
A company was experiencing issues with a marketing campaign, where the sales funnel was breaking at the payment step, resulting in a high timeout rate. The problem was identified as being caused by a micro frontend (MFE) checkout process that was loading too much JavaScript, leading to slow page loads and timeouts. To resolve the issue, the company implemented server-side rendering (SSR), code splitting, and lazy loading, as well as using a content delivery network (CDN) to improve page load times.
As a result, the company saw a 10% increase in conversions. The solution involved a combination of technical changes, including upgrading to Vue 3 and Nuxt 3, and using tools such as Sentry and Datadog to monitor performance.
Written by urgent.news from Dev.to's report — not a translation of it. Machine-written — may contain errors; check the original before relying on it.
