The Estée Lauder Companies Announces Partnership with Profound to Expand AI Visibility Across Its Global Brand Portfolio
Partnership enables the company to lead prestige beauty’s transition to AI-powered discovery while better understanding how consumers discover, evaluate, and engage with its brands across AI answer engines NEW YORK — The Estée Lauder Companies Inc. (NYSE: EL) today announced a global strategic partnership with Profound, the category-defining AI marketing platform, advancing its ambition to […]
We haven't written up this one. Financial Post has the full story — the link below goes straight to it.