QF’s BOTaina secures five Gold Awards at MENA Stevie Awards

Doha, Qatar experienced a significant triumph as Qatar Foundation's AI-powered digital assistant, BOTaina, secured five Gold Awards at the 2025 MENA Stevie Awards. This accomplishment underscores Qatar Foundation's growing prowess in digital innovation. BOTaina was commended for its superior performance in AI innovation, strategy, implementation, and technology development, showcasing the transformative effects of a solution aimed at making information more accessible and pertinent to users while respecting local culture and context.

The prestigious awards were presented as part of one of the most competitive business award programs in the region, which received over 1,400 nominations from various organizations across the Middle East and North Africa. Despite the stiff competition, Qatar Foundation received five Gold Stevie Awards for BOTAINA, including recognition in four AI-specific categories and one Technology Development category.

BOTaina received Gold Awards in these five categories: Excellence in Innovation in Artificial Intelligence (AI) - Non-Profit; Excellence in Innovation in AI Products & Services - Non-Profit; Excellence in Innovation in AI Strategy & Implementation - Non-Profit; Innovation in Technology Development - Non-Profit; and Innovation in Artificial Intelligence (AI) & Machine Learning (ML) - Non-Profit.

In her statement, BOTaina's developer expressed her joy over the recognition, stating that this achievement is a testament to the hard work put into BOTaina and the organization's broader mission to leverage technology to enhance digital experiences. She emphasized that innovation involves not only adopting the latest technology but also finding practical ways to make users' experiences easier, more useful, and meaningful.

BOTaina, she noted, is a crucial step towards this journey and this recognition grants the team greater confidence to continue exploring the potential of AI and how it can be used to better serve their community.

The recognition also highlights BOTaina's success in demonstrating the responsible and effective deployment of AI within a mission-driven organization. Developed as a multilingual, human-centric solution, BOTaina provides users with rapid, accurate access to information while aligning with local culture, language, and context. The platform exemplifies Qatar Foundation's approach to artificial intelligence - using advanced technologies not only to improve efficiency but also to create meaningful and inclusive experiences for diverse communities.

Looking ahead, the developer envisions further advancements in BOTaina through agentic AI. Currently, BOTaina assists users in finding information and providing quick answers. However, the next step is for BOTaina to proactively help users complete tasks, access services, make registrations, and navigate digital platforms. This move from merely answering questions to understanding and fulfilling users' needs could significantly simplify, personalize, and improve the practicality of digital experiences.