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Liverpool’s New Turkish Airlines Sponsorship - A Strategic Power Play Amid Middle Eastern Turbulence

Premier League soccer club Liverpool has just signed a record breaking front-of-shirt sponsorship deal with Turkish Airlines, as the Iran war continues to reshape the Middle East's airline industry

Liverpool’s New Turkish Airlines Sponsorship - A Strategic Power Play Amid Middle Eastern Turbulence

We haven't written up this one. Forbes has the full story — the link below goes straight to it.

Read the original at forbes.com →

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