How We Cross-Link an AI Review Site's Content Silos (and What We Got Wrong the First Time)
We run VeyronIQ, a site that reviews AI tools for small businesses. A few weeks ago we did a full internal-link audit of the site and found something worth sharing: our own "pillar" page a 3,000-word playbook meant to be the hub linking out to every tactical guide on the site had 17 pages linking into it, and only linked out to two of them. That's backwards for a pillar page. Here's what we…
In a recent internal-link audit, VeyronIQ, a site that reviews AI tools for small businesses, discovered significant issues with their content silos. A 3,000-word pillar page meant to connect all tactical guides was found to only link out to two of them, while eight-piece content series with a "continue reading on Substack" teaser had zero internal links in either direction.
To rectify these problems, VeyronIQ added a "Guides in This Playbook" section to the pillar page, linking to the 11 tactical guides it should have connected with from the beginning. They also implemented lightweight "previous / next in this series" navigation for the disconnected posts, allowing readers and crawlers to discover the entire series.
The team also identified a common pattern of pages within a topic cluster linking to each other but missing the full triangular connection. They suggest checking pairwise rather than spot-checking individual links. For WordPress users, a rough version of this audit can be done by pulling the published post list and searching each post's content for links to your own domain.
This process can uncover both orphan pages and false pillars, which require no expensive tooling and simply involve a thorough review of internal linking.
Written by urgent.news from Dev.to's reporting — not their text. Machine-written — may contain errors; check the original before relying on it.
