Government pushes Thai gaming industry after gamescom success
A Thai trade delegation negotiated 270 million baht in deals at gamescom 2026 in Cologne, Germany, ahead of gamescom asia x Thailand Game Show 2026. The story Government pushes Thai gaming industry after gamescom success as seen on Thaiger News .
The Thai government is boosting its efforts to expand the country's gaming industry internationally, following a successful appearance at gamescom 2026 in Germany. During the event, which ran from August 26 to 30, 15 Thai game companies met with 994 potential business partners, including 673 new contacts. While most of the 270.37 million baht ($8.19 million) in prospective deals had yet to be completed, the government sees this as a strong indication of overseas opportunities for Thai gaming companies.
Department of International Trade Promotion (DITP) spokesperson Lalida Persvivatana announced the government's intent to connect Thai game developers and businesses with international investors, distributors, and commercial partners. This follows Thailand's participation in gamescom for the second consecutive year. The government aims to build on these connections during the upcoming gamescom asia × Thailand Game Show 2026, scheduled for October 29 to November 1 in Thailand.
The event will focus on commercial partnerships, investment, and access to regional markets, with the goal of strengthening Thailand's position in Southeast Asia's gaming industry.
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