"Brains on Silicon": Expert: AI is supposed to boost sales in medium-sized businesses
How can medium-sized companies grow with artificial intelligence? An expert explains why courage and simple solutions make the difference.
Thuy-Ngan Trinh, Co-CEO of A11, believes that medium-sized companies should view artificial intelligence as a growth driver, not just a cost-cutting measure. She argues that AI can significantly increase revenue and that companies should focus on using it to enhance productivity and customer service, rather than simply reducing costs or personnel.
Trinh advises traditional businesses to fundamentally rethink their business models and set up automated processes from scratch, rather than making half-hearted attempts to digitalize. The biggest obstacle to adopting future technologies is a lack of decisiveness among company leaders, she says. Trinh will speak at the "Brains on Silicon" conference in Dresden, a leading European hub for microelectronics.
Written by urgent.news from Handelsblatt's report — not a translation of it. Machine-written — may contain errors; check the original before relying on it.
