PrivatBank launches subscription service for customers
PrivatBank has launched a "Subscriptions" service for retail customers, offering a free basic tier and two paid packages with additional terms on banking and partner services, the bank's press service said.
PrivatBank, Ukraine's largest state-owned bank, has introduced a new Subscriptions service for its retail customers. The service offers a free basic tier, with two paid packages providing additional benefits. The first month of the basic tier is free, and customers can choose between the Pryvat PRO package for UAH 129 a month and the Spilna PRO package for UAH 297 a month.
The paid packages come with cashback, discounts, and enhanced services in areas such as digital, postal, fuel, supermarket, and medical purchases. For digital services, up to UAH 200 in cashback per month is available, while postal services offer up to UAH 100 in discounts. The largest package includes a discount of up to UAH 3 per liter of fuel, with a monthly limit of 200 liters.
Medical services include up to five teleconsultations a month, emergency assistance, and a concierge service, with an annual limit of UAH 10,000 for Pryvat PRO and UAH 30,000 for Spilna PRO. PrivatBank claims that 95% of active users could benefit from the service, with the combined benefits potentially reaching UAH 1,000 a month, surpassing the subscription cost.
The bank analyzed customers' spending patterns, identifying key categories such as groceries, medicine, postal services, digital services, and fuel, and created tailored offers to provide savings in these areas. Customers can activate their chosen subscription tier through Privat24 or at a branch, and can invite additional users to the Spilna PRO package. The service is not automatic, and customers must opt-in themselves.
Written by urgent.news from Interfax-Ukraine's reporting — not their text. Machine-written — may contain errors; check the original before relying on it.
