E-commerce: Ebay Germany boss gets more power: Here's how she plans to catch up with Amazon now
The online marketplace is restructuring and creating a common management structure for all EU countries. The goal is to simplify export processes for merchants - and thus to catch up with Amazon again.
Ebay aims to regain market share in Europe from competitors like Amazon and plans to simplify cross-border trade within the EU. The company's Germany head, Saskia Meier-Andrae, says Ebay sees significant opportunities in the European market and wants to reduce hurdles for sellers exporting on the platform. To achieve this, Ebay will unify its European marketplaces and capabilities, improving offer, search, and shipping across borders.
Meier-Andrae has been given additional responsibility for leading Ebay's marketplaces in all EU countries, and has started developing ideas to make cross-border trade easier for buyers and sellers.
Written by urgent.news from Handelsblatt's report — not a translation of it. Machine-written — may contain errors; check the original before relying on it.
