Daily Times Unveils Century 2.0 Plan, Targets Global Perception Shift for Nigeria
Sunday Ehigiator Chairman and Publisher of Daily Times Nigeria, Fidelis Anosike, has said the newspaper’s transition into its second century will focus on using the media as a catalyst to
Fidelis Anosike, Chairman and Publisher of Daily Times Nigeria, revealed the newspaper's plans for its second century, known as "Daily Times 2.0". This initiative aims to reshape global perceptions of Nigeria and highlight the accomplishments of its citizens. Anosike explained that Folio Communications acquired Daily Times 22 years ago and has since been repositioning the organization within the broader media ecosystem.
The centenary programme was designed to celebrate the newspaper's past achievements while preparing for the future. Over the past 22 years, Daily Times has grown from a traditional newspaper company to an organization with interests in the capital market, media, and nation-building, operating more than 30 titles in areas such as education and health.
In a bid to address Nigeria's poor global perception, the newspaper will leverage its archives and historical relevance in its new ventures. The flagship publication, "Nigeria," aims to document the country's changemakers and empower Nigerians to share their own stories. Daily Times also plans to collaborate with other media organizations to push Nigeria's narrative.
Chairman of DTN @100, Bolaji Okusaga, revealed that Folio spent about N1.2 billion to acquire Daily Times and has since undertaken various initiatives to reposition the organization. These include re-engineering the Miss Nigeria franchise into a broader cycle of events, establishing the Creative Market as a Pan-African franchise for the creative economy, and partnering with CNN to produce programs like "Connecting Africa."
The second major centenary event is scheduled for November 3 at Harbour Point, where more details of the Century Two strategy will be unveiled. This event will also examine how Nigeria can consolidate its development efforts rather than continuing to develop in a fragmented manner. Anosike emphasized that Daily Times will act as a catalyst to change Nigeria's global perception and contribute to the country's overall development.
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